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Greenbelt Case Studies

Hotel Case Studies

Revenue Enhancement Strategic Initiative
Chesapeake Hospitality implemented a strategic revenue management initiative to modify the hotel's market mix and improve profitability. The hotel's profitability increased 11.7%.
Brand Conversion
Chesapeake Hospitality managed the seamless conversion from a historic Holiday Inn to the Doubletree by Hilton, implementing new franchise service standards, operations, and marketing.
Deep Turn - Management Change
Chesapeake Hospitality instilled new leadership and made changes to affect the culture, performance, condition and financial management of the hotel with an objective of long term asset performance and profitability.
Brand Default - Service Improvement Plan
Chesapeake Hospitality placed new leadership and implemented an action plan for training and service standards to eradicate the hotel's potent franchise default. Now the hotel is performing above brand thresholds.