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Performance Turn-Around of Iconic Atlanta Hotel

Chesapeake Hospitality tasked with operational turn of Georgian Terrace Hotel, a large full service, food & beverage heavy operation, the result is vastly improved customer service and increased profits.

Keys 326

Built 1911

Event Space 14,000 sq.ft

Location Midtown Atlanta, GA

Performance Turn-Around of Iconic Atlanta Hotel
The Opportunity

The Opportunity

Improve upon an iconic, full-service asset knowing the previous management firm settled for mediocrity, and that market upside is significant.

The Strategy

  • Increase top-line revenue
  • Improve F&B performance
  • Realize group sales potential
  • Replace underperforming leadership with skilled experts

The Results

Even while cutting costs, the Chesapeake-managed Georgian Terrace vastly improved customer service performance while increasing profitability..

  • Case Study Results

    ADR Index

    +3.8%

  • Case Study Result

    TripAdvisor Ranking

    #13 of 190

  • Total Revenue

    Total Revenue

    +$1.73M

  • Gross Operating Profit (GOP)

    Gross Operating Profit (GOP)

    +1.56M