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The Hyde Resort & Residences Luxury New Opening

Condensed ramp-up (2 1/2 months) of new beachfront luxury condominium resort completed on-time and on-budget.

Suites 363

Built 2017 New Construction

Complex Multiple F&B Outlets, Full-Service Spa

Location Hollywood, FL

The Hyde Resort & Residences Luxury New Opening
The Opportunity

The Opportunity

  • New opening of beachfront luxury condominium resort completed on-time and on-budget in the abbreviated 2 1/2 month time frame.
  • Fast pace mobilization of all operating systems - Opera, PMS, sales & revenue management,, Delphi sales system, Parking contract negotiation, photo shoot and creation of a vanity website.
  • Responsible to solicit and enroll 200 units into the property rental pool.

 

The Strategy

  • Recruit, onboard and train a new team of 150 associates.
  • Execute comprehensive pre-opening services checklist including permits, licenses, and life safety.
  • Manage soft brand, Preferred Hotels, critical path deadlines.
  • Surgical deployment of direct sales, revenue management and aggressive e-commerce & CRM strategy to build exposure, room sales and negotiation of key accounts - both nationally and internationally.

The Results

Established the resort as a key leisure competitor in competitive South Florida luxury hotel market.

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    RevPAR % Change

    1 of 7 in comp set

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    ADR Index

    125.5%

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    Preferred Hotels Guest Satisfaction

    Top 10% of Brand